SEO Backlink Upgrade Strategy
A 90-Day Roadmap to Build Authority and Trust
Phase 1: Foundational Cleanup & Content Strategy
Before building new links, we must clean up the old ones and create content worthy of high-quality links.
The first step is to clean up your existing backlink profile. You will need to create a disavow file listing the low-quality domains (e.g., domain report sites, spam directories) and submit it to Google Search Console. This tells Google to ignore these links, preventing them from harming your site's reputation.
Authoritative links are earned, not just built. We need to create comprehensive, best-in-class resources that academics, universities, and industry publications will want to link to. These 'content pillars' will be the foundation of our outreach efforts.
Link-Worthy Content Pillars
This is the high-value content we will create to naturally attract authoritative backlinks.
A definitive guide covering the criteria, application process, common pitfalls, and benefits of getting a journal indexed. This targets a high-intent audience of university publishers and editors.
An in-depth comparison of Global Talent visa programs (USA EB-1A, UK Global Talent, etc.) for researchers. This provides immense value and has high potential for shares in academic communities.
An original research report with data, trends, and expert interviews on how AI is changing peer review, manuscript writing, and publication ethics. This type of content is highly linkable for tech and academic news sites.
High-Authority Outreach Targets
Instead of low-quality sites, we will focus our efforts on these relevant, high-authority sources.
90-Day Implementation Roadmap
A step-by-step plan for the next three months.
| Timeline | Focus | Key Tasks |
|---|---|---|
| Days 1-15 | Foundation & Disavow |
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| Days 16-45 | Content Creation |
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| Days 46-75 | Targeted Outreach & Second Pillar |
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| Days 76-90 | Amplify & Analyze |
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